Why do you want to up your products’ presentation game? The simple answer: you want to seize the attention of potential clients and encourage them to buy from you. But, with the growing competition in the product display matters, is it possible to outshine your competitors? With the right design and creative use of custom presentation boxes, it is no more a big deal.
Go for cutout strategy:
When it comes to custom box packaging, the more you get creative, the better it is. One such creativity is the cutout strategy that offers a three-dimensional view of the packaged items. To implement it successfully, you can use die-cut technology to make the cutout patterns in the desired style. Remember to replace the cutout part of the packaging with translucent PVC sheets to enable the customers to view the inside items from a distance. Patterning of the cutouts in interesting shapes adds additional attraction, so do not forget it as well.
Fitting style and size:
The improvement of the functionality of presentation boxes wholesale supplies is not limited to the material only. Opting for a fitting style and size matters as well in this aspect. These boxes normally come in standard configurations that cannot meet packaging needs for every of your product. So, customize them in a way that only a marginal space is left between the product and packaging dimensions. Talking about the style of the boxes, you can go for cylindrical, triangular, pentagonal, or shapes that pique the interest of your customer base.
Minimalist information architecture:
Before heading to a store, the potential clients do not have any information regarding a product category. They expect the brands to assist them by providing at least a basic knowledge of what they are selling. The brands think of it as an opportunity to dazzle the customers, which is rightly so. But, they often get too loud with their visual elements. Because of this, it becomes hard for the target audience to grasp what they are trying to say. So, it is suggested to keep your messaging simple on the printed presentation boxes. Use some bold yet absorbing colors and fonts that establish the legibility of the printed text. This way, you can rightly target the customers with the information they need to know.
When you run a product-based business, the most important thing is to present the products to the customers in an attractive manner.
Eco-friendly materials:
One of the secrets through which you can easily improve your custom box packaging is to use eco-friendly materials in their manufacturing. These materials are organic and non-toxic to the environment that gives an incentive to eco-conscious customers for purchasing your items. Above all, they provide the essential strength to the packaging for keeping the inside items secure from damaging elements.
Struggling to make your products noticeable in the potential market? Here are six design ideas for custom presentation boxes to end your struggle for getting noticed.
Beautiful color schemes:
A packaging design must have some sort of power that encourages the target audience to walk up and interact with your products. According to packaging design experts, colors among all the strong visual elements have that power. So, start your distinction journey on the market shelves by designing the packages with bold color schemes. Make sure to maintain contrast with the background color of the packaging for a vivid presentation.
Quality coating:
A cardinal rule to improve your presentation packages is to think out of the box rather than going for generic design ideas. The customers tend to assume that what is visually pleasant is nice to touch as well. So, do not ruin their experience with your products with an ordinary box texture. Make them feel a premium experience by applying some nice finishing coats on the packages. Give a scintillating appearance and tactile touch to the packages with the raised ink coatings and soft-touch coatings.
Only the product quality matters, that is what we are told from day one. As soon as you experience the retail world, you come to know that presentation matters more than quality. Choosing a simple and generic display for your items is not going to make any positive impact on your business. So, choose packaging boxes and implement these design ideas to create an award-winning display on the market shelves.